Our readers, advertisers and site visitors care about their communities, and have deep involvement.
So do the people who produce the newspapers, web sites, targeted publications and digital products published by ASP Westward, L.P. (Westward).
Westward believes local matters, and its diverse portfolio of products provides detailed and thorough local news, information and advertising in the communities they serve.
Westward consists of two media groups.
The largest group, Houston Community Newspapers, serves suburban communities surrounding Houston, its headquarters’ city. Westward’s media holdings also include East Texas Community Newspapers.
Westward’s overall distribution footprint has more than doubled in the past decade.
In communities Westward serves, it partners with local and major advertisers to leverage the strength of hyper local media to connect advertisers with their targeted audience.
The full product line from Westward includes strong digital offerings that focus on local communities.
Westward’s focus is on two key areas:
Hyper-Local Focus – Westward’s editors live in the communities in which they work. They know what matters most to their readers. Each print publication and digital product provides unique, relevant information about local politics, schools, sports, and community events. Advertising sales representatives also live in the communities served by their local print and digital products. They provide sales and marketing solutions that meet the unique needs of local businesses.
Strong Market Position in Growing Markets – Westward is the leading community news source in both of its markets. Their print and digital products provide exceptional value and maximum flexibility by offering advertisers the choice of advertising in targeted individual newspapers and websites, expanding to more broad clusters of products, or reaching the entire market. Westward actively pursues new business opportunities and acquisitions.
